Winter Sports

January 23 2019

American icon Miller partners up with Eurosport for Alpine World Ski Championship

January 23 2019

• Miller to continue collaboration with broadcaster after successful PyeongChang
• Eurosport to screen over 38 hours of live action from Åre, Sweden
• Miller: if I cannot be out there racing myself - I will have the next best seat in the house analyzing the action for Eurosport

Eurosport today announced one of the most celebrated winter sports stars of all-time will join its team for the upcoming FIS Alpine World Ski Championship in Sweden next month (6-17 February 2019).

American icon Bode Miller will once again link up with Eurosport after the Olympic gold medallist and four-time World Champion proved a hit with fans while working with the broadcaster as the face of the Cube during the Olympic Winter Games in PyeongChang last February.

Over 38 hours of live action will be screened on Eurosport 1 and simulcast on Eurosport Player across Europe and the Asia-Pacific region, meaning fans will be able to watch every minute of every event. Eurosport 1, Eurosport 2 and Eurosport Player will also screen nearly 50 hours of highlights throughout the Alpine World Ski Championship.

Also joining Miller in eastern Sweden will be respected Swedish journalists Isabel Boltenstern and Johan Anderberg. Jean-Pierre Vidal, Gauthier de Tessière and Florence Masnada will offer their own analysis in Sweden for Eurosport in France while fans watching on Eurosport Italy will benefit from the unique views of double Olympic gold medalist Tina Maze.

Bode Miller said: “Winter sports is my passion, and as someone who enjoyed a fair bit of experience in World Championship events - if I cannot be out there racing myself - I will have the next best seat in the house analyzing the action for Eurosport. Fans will be in for two weeks of the best ski racing in the world.

“Working with Discovery during the Olympics in Korea last year was a huge thrill and I was overwhelmed at the feedback I received from fans from across Europe.

The event from Åre will be the first in a trilogy of World Championship winter sports events on Eurosport’s platformas – a list that features the FIS Nordic World Ski Championships (20 February – 3 March) from Seefeld in Austria as well as the Biathlon World Championships in Östersund (6-17 March), where Olympic medallist Magdalena Forsberg will offer her expert insights to fans watching on Eurosport.

Emir Osmanbegovic, Eurosport SVP Sports Content and Production, said: "The Alpine World Ski Championships in Sweden represent another incredible opportunity to combine our local expertise with global scale. Eurosport has a rich history screening the very best winter sport events throughout the World Cup season and we are excited to also bring the flagship event on the alpine ski calendar to millions of fans across Europe.

“We’re thrilled Bode Miller has agreed to work with Eurosport for the duration of the World Championship. With his unique insights, along with Eurosport’s unrivalled experience producing the best events in the world, it is the perfect chemistry. Viewer numbers from this year’s Four Hills Tournament suggests the drama of last year’s Olympics in PyeongChang has whet the appetite winter sports fans across Europe and we are looking forward to another successful event.”

Eurosport’s coverage of winter sports got off to a strong start in 2019, last week announcing it had reported record audience viewer numbers for the recent Four Hills Tournament (peak of 7 million), with year-on-year double digit growth on Eurosport in Italy (+43%), France (+36%) and Sweden (17%).

Dates for the diary, all events LIVE on Eurosport
6-17 February: 2019 FIS Alpine World Ski Championship from Åre, Sweden
20 February – 3 March: 2019 FIS Nordic World Ski Championships from Seefeld, Austria
6-17 March: 2019 Biathlon World Championships from Östersund, Sweden