Tennis

October 31 2018

Momentous ATP deal cements Eurosport as the Home of Tennis in France

October 31 2018

• Five-year deal agreed between Eurosport and the ATP World Tour and ATP Media
• 37 ATP World Tour tournaments a season to be screened on Eurosport platforms
• Agreement is “the perfect example of Discovery’s principle focus on owning sport verticals which enjoy strong communities of passionate fans”: JB Perrette

Richard Gasquet will be among the players fans will be able to watch on Eurosport throughout 2019 (Image: Getty)

Eurosport will be the premier destination for tennis fans in France with the announcement it has agreed a multi-year deal to screen 37 ATP World Tour tournaments a year from 1 January 2019.

In addition to the season-ending Nitto ATP Finals and the Next Gen ATP Finals, the five-year agreement incorporates all nine ATP Masters 1000 events as well as all 13 ATP 500 tournaments and another 13 ATP 250 tournaments, meaning that Eurosport will have 31 weeks of world-class tennis from the ATP World Tour calendar each year until 2023.

As part of the deal, Eurosport France will also screen the ATP’s magazine show, ATP Uncovered. Ensuring it meets the demands of consumers across the country, Eurosport France will work with the ATP to integrate Tennis TV, offering fans the ability to watch all matches included as part of the ATP package anywhere they want at any time.

JB Perrette, President & CEO Discovery Networks International, said: “Strengthening our position as Home of Tennis in France with the ATP World Tour is a perfect example of Discovery’s principle focus on owning sport verticals which enjoy strong communities of passionate fans, allowing us to offer them the best possible experience and immerse them in the sport they love to follow every day.

“This approach aligns with the company’s broader differentiated non-fiction strategy, allowing us to super-serve passionate fans through our trusted brands as the global leader in real-life entertainment.

“We are absolutely thrilled to partner with the ATP and ATP Media and to be able to provide millions of tennis fans on all screens the opportunity to watch the best players in the world throughout the year across our platforms. This deal with the ATP and ATP Media, alongside our commitment to showing three Grand Slam events on Eurosport in France, ensures we are the true Home of Tennis.”

Chris Kermode, ATP Executive Chairman & President, said: “We’re delighted to have reached this agreement which will bring more ATP World Tour action to tennis fans in France than ever before. Eurosport has a long and rich history in tennis and will provide a phenomenal platform to showcase the best of the ATP World Tour in such an important and established market for men’s professional tennis over the next five years.”

Mark Webster, CEO, ATP Media, said: “We are very excited to have reached agreement with Eurosport to become a broadcast partner of ATP Media and believe that tennis fans in France will be extremely well served in years to come by virtue of Eurosport’s fantastic commitment to broadcasting the ATP World Tour.”

The agreement with the ATP and ATP Media strengthens Eurosport France’s commitment to tennis with the broadcaster already screening the Australian Open, Roland Garros and US Open Grand Slam events.

Eurosport France’s ATP World Tour rights package includes the following tournaments:
ATP World Tour Masters 1000s (9 events):
BNP Paribas Open: Indian Wells
Miami Open presented by Itau: Miami
Rolex Monte-Carlo Masters: Monte-Carlo
Mutua Madrid Open: Madrid
Internazionali BNL D’Italia: Rome
Rogers Cup: Montreal/Toronto
Western & Southern Open: Cincinnati
Rolex Shanghai Masters: Shanghai
Rolex Paris Masters: Paris
Nitto ATP Finals: London
Next Gen ATP Finals: Milan
ATP World Tour 500s (13 events):
ABN AMMRO World Tennis Tournament: Rotterdam
Rio Open presented by Claro: Rio de Janeiro
Abierto Mexicano Telcel: Acapulco
Dubai Duty Free Tennis Championships: Dubai
Barcelona Open BancSabadell: Barcelona
Gerry Weber Open: Halle
Fever Tree Championships: London
German Open Tennis Championships: Hamburg
Citi Open: Washington D.C.

China Open: Beijing
Rakuten Japan Open Tennis Championships: Tokyo
Swiss Indoor Basel: Basel
Erste Bank Open 500: Vienna
ATP World Tour 250s (13 events):
Tata Open Maharashtra: Pune
Diema Xtra Sofia Open: Sofia
Fayez Sarofim & Co. U.S. Men’s Clay Court Championship: Houston
Gazprom Hungarian Open: Budapest
Millennium Estoril Open: Estoril
Antalya Open: Antalya
Nature Valley International: Eastbourne
J. Safra Sarasin Swiss Open Gstaad: Gstaad
Abierto Mexicano de Tenis Mifel presentado por Cinemax: Los Cabos
Winston-Salem Open: Winston Salem
Shenzhen Open: Shenzhen
Chengdu Open: Chengdu
European Open: Antwerp