Gernot Bauer and Lars Robel Strengthen Discovery Networks Deutschland Sports Production Unit
• Duo responsible for local sports production and coverage in Germany, beginning March 1st
• Gernot Bauer named new Head of Sports Production; Lars Robel joins as
Project Manager, Bundesliga
Munich: Discovery Networks Deutschland has strengthened its local sports unit with Gernot Bauer joining from Eurosport’s headquarters in Paris while Lars Robel joins as the new Project Manager, Bundesliga.
Based in Munich, Bauer will assume the position of Head of Production, responsible for all local sports production at Discovery in Germany. Bauer is an experienced member of the Eurosport production team having worked for the number one sports destination in Europe from 1999 to 2011, and again since 2015 as Director, Global Olympic Sports.
Lars Robel joins the sports production unit in the newly-created role of Project Manager, Bundesliga. Robel will be responsible for all aspects of Eurosport’s exclusive coverage of the Bundesliga which kicks-off for the 2017/18 season. Robel joins from Sport1, where he was responsible for the football talk Doppelpass. Prior to his role at Sport1, he worked for German sports broadcasters Sat.1 and LigaTotal.
Werner Starz, Director Product Development, will continue to lead local sports strategy, working on the positioning of Eurosport in the German-speaking market, which includes leading program development, sports rights, and talent planning.
Susanne Aigner-Drews, SVP & General Manager Discovery Networks Deutschland: “With the PyeongChang 2018 Olympic Winter Games and the start of the new Bundesliga season, we are excited to have two new premium sports properties on Eurosport in the near future.
“We worked intensively on developing our sport structure over the past few months, and I am delighted to be able to welcome two of the top experts in this field. Gernot Bauer and Lars Robel both have the skill-set and knowledge to maximize the outstanding sports coverage on our platforms.”
The wider team of sports production experts reporting to Gernot Bauer include Jochen Gundel, Project Manager Olympics; Ingolf Cartsburg, Commentary Manager; and Frederic Jouon, Eurosport Producer.